Ambaji Mohanthal GI Tag Awarded
Ambaji Mohanthal GI Tag recognition was announced on 8 October 2026 for the traditional sweet offered as prasad at Ambaji Temple in Gujarat. The Geographical Indication (GI) tag recognises the sweet’s connection with the temple and its regional traditions. The application was submitted on 1 October 2026 by the Shree Arasuri Ambaji Mata Devsthan Trust. The certificate was handed over on 11 October, the first day of the Sharadiya Navratri festival.
The recognition highlights the cultural and culinary importance of Ambaji Mohanthal and provides legal protection for its registered name.
What Is Ambaji Mohanthal?
Mohanthal is a traditional Indian sweet commonly prepared using gram flour, sugar and ghee. It is known for its rich taste and dense texture. At Ambaji Temple, located in Banaskantha district of Gujarat, Mohanthal is offered as prasad, giving it a special place in the temple’s religious and food traditions.
Ambaji Temple is one of the prominent Shaktipeeths in India and attracts devotees throughout the year. The sweet is closely associated with the temple’s identity and the experience of receiving prasad.
The GI recognition connects the name Ambaji Mohanthal with its specific regional and cultural origin. It also brings attention to the traditional food practices associated with important religious places in India.
GI Certificate Presented During Navratri
The GI certificate was presented on 11 October 2026 during Sharadiya Navratri, a major Hindu festival dedicated to the worship of Goddess Durga and her forms.

Banaskantha Collector Mihir Patel, who also serves as the managing trustee of the Ambaji Temple trust, received the certificate. Prof. (Dr.) Unnat P. Pandit, the Controller General of Patents, Designs and Trade Marks and Registrar of Geographical Indications, presented it.
The application had been filed by the Shree Arasuri Ambaji Mata Devsthan Trust on 1 October 2026. The registration places Ambaji Mohanthal in Class 30, which covers food products such as sweets and confectionery.
What Is a Geographical Indication Tag?
A Geographical Indication, or GI, is a form of intellectual property protection used for products that come from a particular geographical area and have qualities, a reputation or characteristics linked to that origin.
In India, GI registration is governed by the Geographical Indications of Goods (Registration and Protection) Act, 1999. The GI Registry functions under the Controller General of Patents, Designs and Trade Marks.
GI tags are granted to different types of goods, including agricultural products, natural goods, handicrafts and manufactured products. Examples include region-specific foods, traditional textiles and local crafts.
For Ambaji Mohanthal, the GI tag protects the registered name for the specified product. It helps prevent unauthorised use of that name by parties that do not qualify under the registration.
How Long Does GI Protection Last?
A registered GI in India is valid for 10 years and can be renewed for further periods of 10 years. Eligible authorised users can use the registered geographical name in accordance with the applicable rules.
GI protection can help preserve the identity of traditional products and support the communities connected with their production. It can also make it easier for consumers to recognise products associated with a particular place.
For a traditional sweet such as Ambaji Mohanthal, the recognition draws attention to the link between local food, religious practices and regional identity.
Why the Recognition Matters
The Ambaji Mohanthal GI tag gives formal recognition to a sweet closely linked with Gujarat’s religious and culinary heritage. Traditional foods often carry stories about local ingredients, preparation methods and community customs that have been passed down through generations.
Geographical recognition can help raise awareness of these traditions and encourage the careful preservation of their identity. It may also support wider interest in locally associated products, although the commercial benefits depend on how producers and authorised users make use of the registration.
The recognition of Ambaji Mohanthal adds to India’s wider collection of geographically identified products. It shows how food traditions linked with specific temples and regions can receive formal protection while retaining their cultural significance.






